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New Skoda advert.

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Old May 23, 2007 | 08:57 AM
  #31  
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Originally Posted by Abdabz
Hmm Princess Leah
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Old May 23, 2007 | 09:00 AM
  #32  
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Originally Posted by RoShamBo
But what a lot of work just to end up with a Skoda.
it would have been cheaper and easier then building a real car
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Old May 23, 2007 | 09:01 AM
  #33  
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Advert has done its job, partly, it got us talking about it.

I quite like it except the singing, i hate muscials with a passion!

You think of Skoda 10+ years ago, crappy brand selling crappy cars built on eastern Europe bought by people who could not afford real cars. OK they had some rally herititage and won their class each year but they where the only ones in that class!

Now Skoda produces a full range of cars built on VW platforms which compete favourably with europes finest.

The Skoda brand hardly has any of the old stigmas attached to it, it just needs to establish itself in the same way VW has, it offers a similar range to similiar demographics.
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Old May 23, 2007 | 09:06 AM
  #34  
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Originally Posted by Abdabz
Hmm Princess Leah
Actually Princess Lay-her according to the stage hands
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Old May 23, 2007 | 09:12 AM
  #35  
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Originally Posted by nik52wrx
No.
It obvioulsy worked from the point of view of people talking about Skoda's.
The ad even got a half page spread in one of the tabloids today.
Nik.
...and a 2 page spread in the Mail today....
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Old May 23, 2007 | 10:08 AM
  #36  
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Originally Posted by Simon C
Its damn annoying.

We have a Fabia as a company car, along with a Focus and 2 Toyota Avensis's.

Everyone goes for the Toya's or the Ford. The Skoda redlines at 4k5 rpm!!!
Mine redlines at 6500 rpm. That's because it's a petrol engine, not a diesel
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Old May 23, 2007 | 10:17 AM
  #37  
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Brilliant advert
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Old May 23, 2007 | 10:22 AM
  #38  
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Cars and cake, two of my favourite things

I love the ad
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Old May 23, 2007 | 10:23 AM
  #39  
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<Marjorie Dawes/> Oh man I just luuurve da cake. Cake cake cake. </Marjorie Dawes>
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Old May 23, 2007 | 10:29 AM
  #40  
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I like the nissan one where they use the car as skateboard.
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Old May 23, 2007 | 10:33 AM
  #41  
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Nice one Skoda.Seems the advert did exactly what you wanted too.

(Still prefer the one with the 'big' gymnast though)
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Old May 23, 2007 | 01:00 PM
  #42  
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Watching it for the first time I thought it was going to be a Honda advert, they're normally the ones to do adverts that grab your attention.

Bet the advert took quite a lot of planning and time to film!

Genius idea though, it grabs your attention, you watch it right through then talk about it... marketing at its best!
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Old May 23, 2007 | 02:26 PM
  #43  
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Originally Posted by jonnyrex
I drove the car after filming the ad....quite good but the brakes felt a bit too SPONGY...
Thought that might be the case. You would probably need to use a lot of de-icer prior to driving off.
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Old May 23, 2007 | 02:28 PM
  #44  
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I like it
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Old May 23, 2007 | 02:30 PM
  #45  
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Originally Posted by Neverguess
I like it
What are your views on the skoda advert though
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Old May 23, 2007 | 06:13 PM
  #46  
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Originally Posted by Lydia72
It compelled me to buy cake
Let them eat cake!
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Old May 23, 2007 | 07:34 PM
  #47  
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Originally Posted by Einstein RA
Let them eat cake!
Don't you prefer a nice tart?
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Old May 23, 2007 | 08:38 PM
  #48  
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Originally Posted by Lydia72
Don't you prefer a nice tart?
Are we talking metaphorically, allegorically or literally?
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Old May 23, 2007 | 08:39 PM
  #49  
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Have you seen the new Mondeo Ad yet? balloons, FFS
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Old May 23, 2007 | 08:47 PM
  #50  
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Originally Posted by Einstein RA
Are we talking metaphorically, allegorically or literally?
Use your loaf
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Old May 23, 2007 | 08:55 PM
  #51  
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Originally Posted by Lydia72
Use your loaf
I'm a few slices short.
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Old May 23, 2007 | 09:11 PM
  #52  
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I went to the launch at our local Skoda dealers.

Only real Fabia's no cake ones but even so they seem a nice package for the money although the Roomster style front end isn't to my liking.

The advertisers have done a great job, the newspapers are full of the advert, people are discussing it at work and nearly every uk internet forum has a Skoda Fabia advert thread.

There's a "Baking of Documentary" at The new Skoda Fabia. Full of lovely stuff

The guys should be on a big bonus.

Cheers
Lee
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Old May 23, 2007 | 09:16 PM
  #53  
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Originally Posted by Einstein RA
I'm a few slices short.
I'm sure you can rise to the occasion (just trying to butter you up).
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Old May 23, 2007 | 09:21 PM
  #54  
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Originally Posted by Lydia72
I'm sure you can rise to the occasion (just trying to butter you up).
On topic again, marketing is big business and adverts can make or break companies. Just ask Marks and Spencer.
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