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Old 05 December 2002, 05:43 AM
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velohead66
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Our company sends out approx 2,500 Christmas Cards to our agents.
Our marketing guru expects each senior employee to 'sign' each card. Yes, 2,500 cards.

I suggested we each write a message, scan it, and print it on each card. Was told that this is not personal enough, and we had to sign every card.

1) Am I out of order for being too lazy or impersonal ??
2) If you receive a company Christmas Card with printed message/signitures, would think this was 'cheap'.

Quick poll of your opinions please ......
Old 05 December 2002, 07:43 AM
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Clare
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Erm, we sign all ours, but then again, it is a fraction of the amount you have to send

Some Card companies will scan them for you and print them when they do the logo print. Doesn't cost too much and I'm sure if a professional printing company will do a good job of it so it doesn't look too bad.

Either that or you'll have a very sore wrist
Old 05 December 2002, 08:49 AM
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MarkO
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Two things here.

1. If you scan/print each card, it's totally impersonal, and effectively becomes junk mail to the customers, who would probably just bin it.

2. Getting a senior partner to sign 2,500 cards seems daft to me - surely doing so many just devalues the cards in the first place?

Seems an awful waste of paper, resources, time, and effort for something which most clients probably DGAS about anyway.
Old 05 December 2002, 08:52 AM
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Ferne
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By the time you've signed that lot they'll be ready for NEXT Christmas - you poor thing. I suggest you get him to sign them first and let him suffer from RSI!!!
Old 05 December 2002, 08:55 AM
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merkin
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we sent 'e' christmas cards this year, and gave the same money as the cards cost last year to charity
Old 05 December 2002, 09:05 AM
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ChrisB
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So they just went into Deleted Items in Outlook rather than the paper bin then Merkin
Old 05 December 2002, 09:18 AM
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Wurzel
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Ah yes Chris but electronic rubbish is more environmentally friendly than paper rubbish, just think of all the tree saved by merkin not sending christmas cards.
Old 05 December 2002, 09:18 AM
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merkin
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Exactly Chris, much more environmentally friendly
(unless deleted items is environmentally unfriendly - could be for all i know)
Old 05 December 2002, 09:21 AM
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ChrisB
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Good point Wurzel.

Less time signing cards means more time for more productive matters... like going to pub
Old 05 December 2002, 09:43 AM
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velohead66
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Assuming 5 secs per card, thats 3½ hours of non productive time.
Multiple that by 6 people, comes to a tidy sum of dosh.
Oppotunity cost and all that !!
Old 05 December 2002, 09:53 AM
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marty_t3
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The customers aren't really gonna look at the signature that closely anyway... just hire a 5 quid an hour temp for 1/2 a day and get them to sign your name on the cards.
Old 05 December 2002, 10:11 AM
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Dream Weaver
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Go to one of them print places, and get them to make you a rubber stamp of your signature. Then buy a blue ink pad - problem solved.
Old 06 December 2002, 08:14 AM
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philc
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Quick poll of your opinions please ......

- agree with Merkin; an email (with Christmassy background) and note saying money donated to charity in lieu of a Xmas card is more appreciated than a fancy Xmas card

(receive fancy Xmas card <thinks> - the supplier's got too big a profit margin ....)
Old 06 December 2002, 08:27 AM
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Mossman
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Funnily enough, we (senior management) are just doing the sodding signing of them now! Could not agree more, waste of time, but do understand the lack of personal touch bit.
Not everyone, and certainly not our customers (nurses) have email remember.
Mossman
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