Is there a way to seach eBay using particular words, but ruling out results that contain another word?

An example: Im looking for old Heuer watches and I want to search 'Heuer', but I dont want any results that include the word 'TAG'. Im looking for classic Heuers and virtually every result is a bad fake or a crappy overpriced nineties TAG-Heuer quartz!

Any help appreciated.

 

you can go into advanced search and list words to exclude

 

or in your search box, using your example you would type:
Heuer, -Tag

 

Just tried my last method and it brings up 45 results, and not one Tag in sight!!!
Though a lot of the results are not UK watches...

 

"-TAG": thank you.