I spoke to my main dealer about ordering a 2005 STi, he said that their margin is now just 5% and there's no room for discounts. Is he fobbing me off or is this right?

 

they will need to be worried with Euro imports at £20k then !!!!!!!!!

 

Yes. Of course he is (fobbing you off). Try 10 others and see what the outcome is. (Just look on the subaru website for dealer contact details within 40 odd mile radius of your postcode). Doesn't always go on margin - sometimes they have volume targets to hit as well. Just depends on how each individual dealership/salesperson is doing at that time.

 

Bought a WRX PPP SL 3months ago and got about 8-9% off, just down to the haggling I guess

 

the dealer margin on a UK STi is £2350 inc the VAT

 

Where did you get this figure from?

Steve

 

When I was ringing round before I bought mine I rang one ( berkshire , can't remember the name ) and they had just lost their dealership so I decided to be cheeky and ask the sales manager a few questions , he didn't mind as he had nothing to lose and wasn't trying to sell me a car

 

In have read clearly that Subaru UK have reduced the dealers margin on the new STI to keep it at the same or similar on the road price so 5% on a 2005 model may be accurate now.

Old stock however should be better discounted especially at the moment and over the next coming months,

Brian

 

With the new MY05 STI out in mid-October, how much should I haggle to get off a MY04 STI. I would wait until the 05 but my current WRX needs MOT, insurance and tax before the end of September.

 

you can almost feel sorry for the dealers when I.M. give them a price so much higher than anywhere else in the world - £16k + vat for STi in Europe and less in Japan and USA - makes you wonder why ANY customer buys UK....

 

Because they are still damn good value. As with everything in life - supply and demand. If the price is wrong no one will buy. Judging by how many Scoobies my local Subaru/Mitsubishi dealer sells vs Evos, IM have to be doing something right.

This place get boring with anti IM bashing. Renault charges £20k for a 2wd Megane, the Focus was 20k, the new GTI over 20k. And ask a VW dealer how great their margins are - typically no better than an IM one.

Jonathan

 

Just pay full price then all us owners can get a good trade in on the next one, and so will you and everyone else.Thats the answer to keepthe second hand values up

 

Bit of searching on the internet and I could get (now) almost £1,800 off an STi (current 04 model) without even trying - an official UK car from an official UK dealer. Sometimes, you just have to look.... and given they have the run out models in stock, I'm sure you could get one within a week...

 

My dealer showed me that they made 10% margin depending on WRX - and then gave me a discount of 9% so that they made their monthly target - nice!