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Smart Car advertising?

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Old Sep 11, 2003 | 11:31 AM
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George W Bush
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I was in London and I saw loads of smarts zooming about with company logos on them, is there a business that does this for you?
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Old Sep 11, 2003 | 02:12 PM
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dosenöffner
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There is one in Switzerland. They give you the car free for a year and you drive around advertising for a firm they have sold the ad space to.

The chance of you getting the car is based on location / route taken each day / number of days car is being used (annual mileage) for best exposure to the right market sectors.

In London I think they are just a fairly practical little car for zipping around. They may fall in a different congestion zone bracket now also.
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Old Sep 11, 2003 | 04:11 PM
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Thanks for that..I wonder if anyone does it here
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Old Sep 11, 2003 | 04:25 PM
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The smallest car you have in the States is a billboard though isn't it?
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